You’re definitely going all out on making Reels now that Instagram has shifted its emphasis back to video. However, when arranging your content, don’t ignore the effectiveness of carousels. Carousels, a flexible content style that can contain both photos and video, may do wonders for your Instagram engagement.
Carousels make for over 20% of Instagram content and receive more likes and comments than either photos or videos.
Carousels are not only a hit with existing users, but may also bring in fresh eyes and grow your following. With just ten slides, you may impress your audience with your knowledge and experience, and gain the trust of prospective new clients.
But what exactly should you have in your Instagram carousels? Here are some carousel ideas for Instagram that are sure to increase your following. So, shall we?
Carousel Concept for Instagram: Advertise a Good
Carousels are a perfect fit for a wide variety of merchandise. Taking a series of photos or a video of your product in use is an excellent method to demonstrate its usefulness.
Use visuals to show out your product’s advantages. Make it more impressive. To what end does it serve? I was wondering if this item came in a variety of colours or sizes. How can you best show off its amazing capabilities?
Sharing a photo or video of your product is a fantastic idea. But one can’t possibly demonstrate how fantastic your offerings are.
Carousels on Instagram were essentially created for this purpose. Embrace your unique skin tones. Get every model on display. Their sole purpose is to reveal more of your authentic appearance.
Roundups of User-Generated Content on Instagram as a Carousel
When it comes to establishing credibility, few things are as effective as user-created content (UGC). Similar to reviews and testimonials, it demonstrates the satisfaction of actual customers with your service or product.
Incorporating user-generated content (UGC) into your marketing plan is a simple method to boost brand loyalty, expand your audience, and create a genuine brand community. It’s a win-win since it boosts sales.
Third Suggestion for an Instagram Carousel: “Before and After” Pictures
The tangible outcomes of your efforts are far more appealing to the public. This interest may be exploited by displaying before and after images of a project or product in a carousel.
Get started with a clearly labelled “before” photo. People’s interest will be piqued, and they’ll want to swipe to find out the outcome. The Instagram algorithm appreciates this high level of interaction and will expose your post to more users as a result. Then, before the big reveal, you may illustrate the progression.
This is a good candidate for increased user-generated material. Those who haven’t purchased from you yet will be motivated by this and convinced that they, too, can make positive changes in their lives.
Tease your other content with a carousel on Instagram
The carousel style is a terrific method to recycle the material you’ve already created for your blog, YouTube channel, or podcast. You may save time and effort on content production by recycling and repurposing content chunks. You can obtain a lot of interesting material and boost visits to your other channels at the same time.
A fantastic illustration of this is omstars. An Instagram carousel including the blog’s cover picture and a quotation image is uploaded alongside each new post. The caption hints at the post’s subject matter without giving too much away, enticing readers to go through and read the whole thing.
Best Practises for Instagram Carousels with Maximum Impact
Are you prepared to begin making professional Instagram Carousels?
To help you make the most of your carousels, here are a few pointers:
- The more individuals who swipe through your presentation, the more interested they will be in what you have to say.
- Don’t feel compelled to make a carousel for every single post; once a week should be plenty.
- Use a variety of picture and video formats; include at least one video in each carousel will increase interaction.
- Make sure to include a “swipe left” instruction on your photographs and in the first sentence or two of your text, as some viewers may not realise it’s a carousel at first.
Instagram advertising and regular posts may both benefit from carousel functionality. You must adhere to the picture size and text ratio requirements if you want to utilise a post as an advertisement. Planning beforehand will save you a tonne of time. Instead of having to convert your carousels to fit the standards after the fact, make them so they may also serve as adverts from the start.
The Ultimate Instagram Carousel Hack
Once you’ve posted your carousels, it might be difficult to rearrange the pictures. Sure, erasing a picture is simple, but what about rearranging them? Definitely not.
Using this straightforward workaround, you may temporarily erase any photographs you’d like to place towards the end of your carousel and then restore them to their proper positions. Just stick to these simple instructions:
- Navigate your way to the top right of the screen. To erase something, pick the ellipses (three dots), then edit, and finally the delete button (a trash can icon).
- Choose a profile picture and remove any others that don’t belong there. Two pictures must remain in your carousel at all times.
- Select’settings,’ ‘account,’ and’recently deleted’ by tapping the three-line ‘hamburger symbol.
- Search the’settings’ search box for the’recently deleted’ option if it isn’t immediately apparent.
- Replace the missing photographs at the beginning of your carousel with the ones you wish to see at the end, in the order you removed them.
Concluding Remarks
Your Instagram carousel is a great place to showcase your brand’s personality and convey your narrative. You earn their respect and admiration in this way. Don’t forget to enjoy yourself around them. Be genuine in your communication; people are more likely to interact with information you created with enthusiasm.